MarketLab®
New Market Exploration
Establish branch expansion priorities.
MarketLab® ranks, scores and prioritizes potential market expansion trade areas.
MarketLab®
Establish branch expansion priorities utilizing The Long Group’s proprietary consumer and business intelligence platform. Opening a new branch is an investment. With trusted, objective third-party guidance, receive clarity rooted in real market intelligence.
- Customizes geography.
- Constructs a consumer and business profile for each potential market, utilizing actual versus forecasted information.
- Establishes market demand for financial services of deposits and loans among consumers and businesses.
- Calculates branch capacity.
- Prioritizes and ranks markets competing for capital.
- Provides objective recommendations.
Deploy capital with confidence knowing the branch expansion markets to pursue and to ignore and why. With The Long Group, data drives decisions and decisions drive growth.
Contact us to learn more and to schedule a webinar.